"The Blue Gum Project"
The project to transform the five trees already
earmarked as a "monument" was the first in a three year series
of public works, sponsored in full by ABSA Bank, that will touch every
major centre in
South Africa
.
The transformation of the
Prince Albert
trees was recorded by a professional video crew. The resulting video
will be played on a large screen at every subsequent event around the
country. For example, the following tree-sculpture project was at the
KKNK - only weeks after the
Prince Albert
project was completed. The viewing of the
Prince Albert
footage at the KKNK generated interest and undoubtedly brought people to
the town to view the finished work.
Three local artisans were offered positions as trainee
sculptors, receiving a wage of R1000 per week for the three week-long
project. One local labourer was employed at a rate of R500 per week for
the three weeks.
ABSA agreed to install a plaque detailing the history
of the trees and the endeavours of local inhabitants who fought to
prevent their total removal. The small plaques (in English, Afrikaans
and German) already installed on several trees remained in place.
There were many objections to the project but since
tourism is the second largest employer in
Prince Albert
and as many locals depend on tourism for their survival, it would have
been a loss if we had turned down the opportunity to increase the
tourism potential of
Prince Albert
. At the same time we would have lost the cultural benefit of an
inspired project which will increase the awareness of people previously
untouched by art.